How to Manipulate Reviews
How to Manipulate Amazon Reviews
Are these the steps Ian Neil uses to manipulate Amazon reviews?
1) Find some bad actors on Facebook or elsewhere and pay them to create positive reviews for your book.
2) Find some bad actors and pay them to click "Helpful" on these fake reviews.
Don't Stop There
If your product can't stand on its own, attack others. Are these the steps Ian Neil uses to launch smear campaigns against competing products?
1) Find some bad actors on Facebook or elsewhere and pay them to create negative reviews for your book.
2) Find some bad actors and pay them to click "Helpful" on these fake reviews. These helpful links are clicked by bots or click farms.
While marketers have long purchased positive reviews, taking this a step further by launching smear campaigns is a step further.
Does Ian Neil believe promoting his book by buying fake reviews and Helpful clicks by bots is not enough? Does Ian Neil believe he must attack others such as books published by Wiley, Sybex, McGraw-Hill, and others?
Does Ian Neil buy Helpful Clicks?
Amazon's algorithms raise reviews by monitoring Helpful clicks.
Ian Neil, and others, can purchase helpful clicks from a variety of sources. There are telltale signs of purchased helpful clicks, which seem apparent on Ian Neil's Security+ book
So, how many of the reviews and Helpful clicks on Ian Neil's Security+ book are valid? How many are bought?
Check Out This Example
Reviewer posts a five-star positive review on the Ian Neil title.
Notice it has 22 "helpful" clicks.
A week later, the same reviewer posted a one-star review on a competing title.
Notice it has 26 helpful clicks.
And this reviewer hasn't reviewed anything else before or after these reviews.
Did someone pay this reviewer to post the five-star review on the Ian Neil title?
Did someone later pay this reviewer to post a one-star review on a competing title?
Did someone pay for click bots or a click farm to give these reviews a high number of "helpful" clicks?
How many other Ian Neil positive reviews have matching negative reviews on a competing title?